Case Study: SimpleCPR achieves 5x ROI in 8 weeks with iZooto

SimpleCPR achieves 5x ROI in 8 weeks with iZooto

SimpleCPR, a leader in online safety training, was looking for an alternative to paid marketing and email to reach its 50K monthly website visitors. The challenge was to re-engage users who abandoned purchases or browsed without buying, while also overcoming banner blindness associated with display ads. They implemented iZooto's web push notifications to solve this.

Using iZooto, SimpleCPR targeted subscribers with contextual campaigns and retargeted users who abandoned carts. This strategy resulted in a 5x return on investment in just eight weeks, a 2.3% conversion rate, and 1.7% of total sales attributed directly to iZooto, significantly increasing their overall sales and engagement.

SimpleCPR