Case Study: StreetStyleStalk achieves 10% conversion rate and 10x ROI with iZooto push notifications

How StreetStyleStalk Clocks a 10% Conversion Rate with Push Notifications

Street Style Stalk, a budget women's fashion Shopify store, needed a way to engage daily visitors who often didn’t share email/phone details and frequently abandoned carts. To solve this, they turned to iZooto and installed its Shopify push-notification plugin to reach and retarget site visitors via browser push.

iZooto’s one-click plugin provided tracking from day one, letting Street Style Stalk segment users, send contextual notifications and run Playbooks drip campaigns with product images to recover abandonments. In four weeks they built 5,000+ subscribers; more than 70% of campaigns hit a 10% conversion rate, iZooto contributed 2.4% of total sales and delivered a 10x ROI, with a 50% increase in revenue attributed to iZooto campaigns.

Street Style Stalk

Vinay Rana

Marketing Manager