Case Study: Bimuno achieves stronger subscription commerce and mobile revenue with iWeb’s Adobe Commerce replatform

Bimuno boosts mobile revenue 232% with iWeb

The customer Bimuno, a health and wellness company, needed a commerce platform that could support its complex operational model, including deep catalogue information, account-based buying, and subscriptions. Their existing system created friction for buyers due to unclear product, pricing, and stock information, which risked eroding customer confidence. They partnered with vendor iWeb for a replatforming project.

iWeb implemented an Adobe Commerce platform integrated with Microsoft Dynamics ERP. The solution was rebuilt around Bimuno's operational logic, with a major focus on governing product data and shaping distinct buying journeys for different audiences. The results were significant, including a 134% increase in sales from improved page load times, a 232% increase in mobile revenue, and an 86% increase in add-to-checkout rates.

Bimuno