Case Study: Menlo School achieves clearer prospect insights with iWave

Menlo School - Customer Case Study

Menlo School, a private college preparatory school in Atherton, California, needed a better way for its five-person Development Team to identify the right donors for a capital campaign. Director of Data Management and Research Vidya Kagan had been manually researching parents, alumni, grandparents, and families across LinkedIn and Google, but the team lacked comprehensive donor intelligence to confidently prioritize prospects. iWave provided the prospect research tool they needed.

Menlo School began using iWave in 2015 to support campaign prospecting, screen new families and alumni, and organize donors by iWave Score and capacity. With iWave’s screening and Multi-Lens Scoring, Vidya could quickly focus on the highest-potential prospects and view affinities such as Education, Arts, and Philanthropy together for a clearer picture. The result was a faster, more systematic process that helped Menlo School work more efficiently with a small team and better prepare for the right asks to the right people.

Menlo School

Vidya Kagan

Director of Data Management and Research