Case Study: Vancouver Aquarium strengthens major gift fundraising with iWave VeriGift

Making the Right ‘Ask’ With VeriGift’s Charitable Giving Data

Vancouver Aquarium, a self-supporting nonprofit and registered charity in Vancouver, needed a better way to identify donors who were truly aligned with its mission. With a small fundraising team and a major capital campaign underway, the organization worked with iWave and its VeriGift charitable giving database to learn more about prospects’ past giving and connection to the aquarium.

Using iWave’s VeriGift, the development team could quickly verify charitable giving records, review primary sources, and export data for analysis outside the tool. This saved time, reduced manual research, and helped staff make more informed major gift asks to the right people. The result was stronger donor conversations and better support for the aquarium’s capital campaign.

Vancouver Aquarium

Neil McEachern

Donor Relations Officer