Case Study: El Duende achieves Omnichannel excellence and 99.98% data accuracy with iVend Retail

El Duende Delivers Omnichannel Excellence with iVend Retail

El Duende, Guatemala’s leading entertainment technology retailer since 1986, sells video games, toys, music, books and high‑end consumer electronics. The company was constrained by a homegrown POS with no real‑time inventory or sales visibility, no SAP Business One integration, frequent invoice and inventory inaccuracies and a full‑time employee dedicated to system maintenance—so it needed an omnichannel solution to put the right products in the right stores at the right time.

Implementing iVend Retail (iVend POS, Loyalty, eCommerce and mPOS) integrated with SAP Business One created a single real‑time retail ecosystem. El Duende achieved 99.98% data accuracy, eliminated manual invoicing and heavy maintenance, gained instant pricing and promotion control, grew a 2,000‑member digital loyalty base and delivered measurable results: 10% sales lift from loyalty/promotions, 5% from BOPIS, 2%+ gross margin improvement, 4% inventory cost savings and a 20% increase in store traffic.

El Duende

Fernando Aguilar

Propietario