Case Study: Sunfeast Snacky boosts social media engagement with Ittisa

Sunfeast Snacky - Customer Case Study

Sunfeast Snacky by ITC partnered with Ittisa to launch its social media presence and build conversations around the brand. The challenge was to attract the right followers across channels, boost online presence, and create awareness and recall for a light snack product in a crowded digital space.

Ittisa provided social media management, content marketing, social listening and monitoring, online reputation management, and video creation and marketing. The agency used an unconventional graphic style and conversation-led creative to make Sunfeast Snacky stand out, resulting in increased positive Facebook reviews and an average of 2K engagement per social media post.

Sunfeast Snacky