Case Study: MAAD engages consumers with user-generated ad creation app by Ittisa

A Ittisa Case Study

Preview of the MAAD Case Study

MAAD - Customer Case Study

MAAD, the maker of the “Make Awesome Ads” user-generated ad making app, wanted a mobile experience that could help users create branded ads easily while rewarding them for participation. The challenge was to simplify a multi-step creative process while also supporting brand engagement, awareness, and community interaction. Ittisa partnered with MAAD on the app design.

Ittisa designed a creative, innovative mobile app experience that streamlined ad creation and reward redemption. The solution made it easier for users to generate content for favorite brands, while giving brands a platform to interact with fans and understand what they liked. The app helped drive user-generated content, brand reach, and awareness, though no specific numerical results were provided.


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