Case Study: GSM Server streamlines multilingual newsletter creation with ITProsteer’s custom email template builder

GSM Server streamlines multilingual newsletters with ITProsteer

The client, GSM Server, a manager of several multilingual online stores, faced significant inefficiencies in their email marketing process. Their content managers had to build each newsletter from scratch or involve HTML coders, which caused delays and limited content variety. They sought a solution from vendor ITProsteer to streamline this process.

ITProsteer developed a custom email template builder that integrated with the client's CMS and online stores. This solution featured pre-designed blocks and editors, allowed for on-the-spot style changes based on the website, and synchronized product data to ensure accuracy. This streamlined the newsletter creation process, saving time for the marketing and content teams and improving overall efficiency.

GSM Server