Case Study: Interprefy boosts European brand visibility with ITPR's PR support

Interprefy earns 176 media placements in 39 months with ITPR

Interprefy, a multilingual event technology and services provider, sought to enhance its brand visibility and support its growth across Europe. Their challenge was to increase awareness of their brand and AI translation technology among target audiences and position their C-suite as thought leaders. They engaged the UK-based PR agency ITPR to achieve this.

ITPR implemented a sustained campaign of expert media engagement, securing opportunities in targeted event, business, and technology press. This included placing thought leadership articles and leveraging the Forbes Council. Over 39 months, ITPR secured 176 pieces of coverage, with 82% appearing in top-tier publications. The campaign also generated 77 valuable backlinks to Interprefy's website, with over half of all coverage mentioning the client's name in the headline.

Interprefy