Case Study: a construction management organization boosts engagement and attracts talent with ITA Group

a construction management organization boosts employee pride and engagement with ITA Group

The construction management organization faced a challenge in maintaining its close-knit culture and improving employee engagement amidst rapid growth, particularly with a large deskless workforce that spent significant time on the road. To address aligning their team and attracting new talent, they engaged ITA Group for its consulting and employee engagement services.

ITA Group implemented a solution that began with research via focus groups and surveys to understand employee motivations. They developed a new employee value proposition and a targeted communications campaign, which included practical items like vehicle decals and hard hat stickers for recognition. This approach fostered a greater sense of organizational pride and connection to the company culture. The client reported being very happy with the cohesive new brand and messaging, noting that employees became happier in their roles and felt a greater connection to the company’s purpose.