Irwin
27 Case Studies
A Irwin Case Study
SilverCrest Metals, a Vancouver‑based precious metals explorer, faced tightening capital markets and limited investor‑relations (IR) capabilities that left them reliant on the sell‑side. President Chris Ritchie adopted Irwin’s investor relations software — including its Fit Score targeting and reporting tools — to gain more control over investor targeting, monitoring and outreach, and to make IR and marketing spend more efficient.
Irwin enabled SilverCrest to build qualified investor lists, track meeting impact, coordinate sell‑side activity and improve roadshows, giving the company autonomy over its investor base. The results were measurable: a 500% increase in liquidity, an 8x rise in share price, broader investor reach and a lower cost of capital through better visibility on demand — outcomes SilverCrest attributes directly to Irwin.
Chris Ritchie
President