Case Study: Packaging Price achieves higher revenue and a better checkout experience with IronPlane

Packaging Price grows revenue 17% with IronPlane

Packaging Price, a leading online source for packaging and shipping supplies, was struggling with a poorly configured Magento site. Their complex site architecture and integrations caused issues where updates would break other functions. The site's unintuitive shopping experience confused customers during checkout and there was a lack of post-sale communication, compounded by poor integration with their fulfillment partner.

IronPlane provided a comprehensive solution that included a UI/UX audit, a shopping cart redesign, and enhanced search functionality via Algolia. They also revamped email automations and retooled critical fulfillment integrations. The results included an 18% growth in average order value, a 17% increase in overall revenue, and a 14% decrease in sessions to transaction, culminating in a stable and easy-to-use eCommerce site.

Packaging Price