Case Study: WinDBreak Cable boosts ARPU and cuts support costs with Irdeto Trusted Home

WinDBreak Cable - Customer Case Study

WindBreak Cable, a cable provider in the Nebraska Panhandle and Eastern Wyoming, faced a challenge with rising support costs as more customers relied on WiFi, which the company could not remotely manage. This lack of visibility meant half of their support calls were for wireless issues, leading to expensive truck rolls. The company turned to vendor Irdeto for its Trusted Home solution to address this problem.

Irdeto's Trusted Home solution provided a SaaS-based platform that was easily deployed, allowing WindBreak Cable to remotely support subscribers and resolve WiFi issues without a truck roll. This resulted in a 10-15% decrease in truck rolls and a 100% reduction in wireless-related calls for subscribing customers. Furthermore, the service created a new revenue stream, with a 60-70% take rate from customers willing to pay an extra $9.95 per month for the premium offering.

WinDBreak Cable

Bill Bauer

Owner/Operator