Case Study: Sports Television Networks expands digital sports coverage with Irdeto

Sports Television Networks - Customer Case Study

The customer, a regional sports network, faced the challenge of expanding its digital presence to a global online audience. To remain the dominant source for regional sports news, it needed to protect and transport its content to a new website, delivering high-definition video without losing its audience. They turned to vendor Irdeto and its multiscreen content protection and management solutions to achieve this.

Irdeto implemented a centralized content management system featuring a Flash-based publishing tool and intuitive templates. This solution enabled the network's journalists to easily embed video into stories and publish content with minimal training. The results included a successful website launch within six months, increased online viewership, and the creation of a scalable, sticky destination for sports fans, streamlining previously complex publishing tasks.