Case Study: TigerComm achieves faster media monitoring and reporting with iQ Media

TigerComm - Customer Case Study

TigerComm, a cleantech PR, marketing communications, and public affairs firm, needed a faster way to track earned media coverage for the stories it pitched and to monitor 50+ clients without juggling multiple alert systems. Bridgette Borst and her team used iQ Media’s media intelligence platform to follow weekly and daily client coverage, find the exact time broadcasts aired, and quickly gather information for client reports.

iQ Media provided TigerComm with a one-stop platform for monitoring, analytics, and video editing through Timeshift, allowing the team to edit clips in-house and eliminate the need for separate tools. The result was a major boost in efficiency: TigerComm reduced reliance on Google Alerts, saved significant time, and could locate mentions quickly in one place, improving day-to-day productivity with strong support from iQ Media.

TigerComm

Bridgette Borst

Director of Digital Strategy