Case Study: Unilever boosts patent search efficiency and autonomy with IPRally

How Unilever use IPRally to empower their patent attorneys and strengthen their analysis team

Unilever, a major global consumer goods company, sought to enhance its patent analysis process and pioneer the use of AI, particularly for complex chemical searches. Their challenge was to find a tool that could be deployed effectively for this purpose and improve the quality of search requests between their patent attorneys and information analysts. They chose to partner with IPRally and use its AI-powered patent intelligence platform.

By implementing IPRally, Unilever empowered its attorneys to perform quick, autonomous searches without needing complex query syntax, which they used to refine claims and understand background art. This collaboration also involved training IPRally’s AI specifically for chemical subject matter. The solution synergized the teams, providing analysts with more precise requests and reducing wait times, which saved the group time overall. IPRally’s tool allowed the company to strengthen its patent analysis capabilities.

Unilever

Neenu Mathai

Head of Patents- Beauty & Wellbeing and Patent Information Analysts Lead