Case Study: Termoli achieves a cohesive new civic identity with Iperdesign

A Iperdesign Case Study

Preview of the Termoli Case Study

Termoli earns an honorable mention for its new civic identity with Iperdesign

The town of Termoli faced a branding challenge as it prepared its bid to become the Italian Capital of Contemporary Art 2027. It needed a cohesive visual identity system to unify its civic, cultural, and promotional efforts, reflecting its heritage while appealing to a global audience. The vendor Iperdesign provided digital branding services, responding to a brief issued through an international design competition platform.

Iperdesign created a storytelling-first brand system built on the pillars of tradition, culture, and passion. The solution included a multi-layered logo, an Adriatic-inspired color palette, and a flexible family of logos for both institutional and promotional use. The outcome was a complete, contemporary identity that honors Termoli's history while engaging modern audiences, effectively supporting its cultural bid and civic initiatives.


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