Case Study: Penn-Delco School District Achieves a Fresh, Unified Brand Identity with Iperdesign

Penn-Delco School District refreshes branding for 3,250 students with Iperdesign

The Penn-Delco School District required a brand identity refresh as its existing branding felt dated and disjointed across its six schools. The district needed a cohesive new look that would instill pride in its students and alumni. They engaged the vendor Iperdesign for its digital branding services to address this challenge.

Iperdesign implemented a complete overhaul of the district's branding, creating an overarching design for the district and unique identities for each individual school that laddered up to it. The solution included new logos, mascots, fonts, and color schemes, resulting in a unified family of brands. This provided the district with a modern, cohesive identity that could be used across websites, merchandise, and sports jerseys, ultimately creating assets that families wanted to engage with and purchase.

Penn-Delco School District