iPages
17 Case Studies
A iPages Case Study
True Bride, a bridal gown designer founded in 2005, needed a way to showcase multiple collections and dress styles online while accommodating bespoke pricing — showing products without fixed prices. To meet this challenge they worked with iPages, using iPages’ hosting tool and bespoke eCommerce capabilities to build a tailored website and display their range without listing prices.
iPages implemented a custom, strongly branded eCommerce site with intelligent search and a bespoke platform that lets customers browse collections easily. The solution also includes reporting tools that help True Bride track how visitors use the site and identify needed changes, enabling better customer experience and ongoing optimization — all delivered by iPages.
Sarah Grantham
True Bride