Case Study: Pizza Express achieves a 42% increase in bookings with iovox

We Helped Pizza Express Increase their Bookings by 42%

Pizza Express, a UK and Ireland restaurant chain with over 450 sites and 10,000+ employees, had rolled out a new online reservation system via liveRES but needed a reliable phone-booking solution that worked 24/7 and didn’t rely on staff being available to answer. To solve this, Pizza Express engaged iovox to ensure customers could make bookings by phone at any time and that no business was lost due to missed calls.

iovox delivered a cloud-based, fully integrated phone-booking platform tied into liveRES and Pizza Express’s systems, automating over-the-phone reservations and routing missed calls so staff can manage bookings from the restaurant floor. The iovox solution drove a 42% increase in bookings, improved staff utilisation, and gave Pizza Express ownership of booking data and customer-journey insights to tailor offers and optimise operations.

Pizza Express

Siobhán Fagan

IT Director