Case Study: Société Internationale d’Urologie connects urologists from 90+ countries and surpasses registration goals with INXPO hybrid event solution

Société Internationale d’Urologie - Customer Case Study

The Société Internationale d’Urologie (SIU), a 4,000‑member global urological association active in 120 countries, needed a way to extend its 34th Congress to clinicians who couldn’t travel while driving engagement with speakers and exhibitors, boosting member participation and reaching a wider mobile audience. For the first time SIU introduced a hybrid extension to deliver timely international expertise without requiring extended time away from clinical practice.

SIU partnered with INXPO to stream 17.5+ hours of live content across three days with desktop and mobile access, an interactive expo hall, and on‑demand sessions after the event. The hybrid format generated strong outcomes: more than 800 registrants (vs. a 500 target), 95% of attendees found the content relevant, 63% said they could apply it in practice, and 40% accessed the event via mobile — amplifying reach and anticipation for future SIU events.

Société Internationale d’Urologie