Case Study: London School of Economics and Political Science expands global student recruitment and reduces travel costs with INXPO Webcasting

London School of Economics and Political Science - Customer Case Study

The London School of Economics and Political Science (LSE), a world-leading social‑science institution, needed an easy-to-use, scalable way to reach prospective students across diverse regions while cutting recruitment travel costs. The Student Marketing and Recruitment office sought a platform with strong customer service to create tailored outreach for schools and locations LSE recruiters couldn’t visit in person.

LSE partnered with INXPO to deliver simulive and on‑demand webcasts—interactive presentations with slides, audio, live Q&A and customized content—supported by a one‑month onboarding and training process. The program produced 12 webcast programs and 5,000+ online interactions with no travel costs, drove 18% of viewers to LSE’s website for more information, and quickly became a core part of LSE’s global recruitment strategy.

London School of Economics and Political Science

Beth Yarwood Smith

Marketing Coordinator