Case Study: ASAE achieves 88% attendee participation and top-rated 4.83/5 content with INXPO Online Event Solution

ASAE - Customer Case Study

ASAE, a membership organization of more than 21,000 association executives and industry partners, ran The Association Law Online Conference to give non-attorney members practical, up-to-date legal guidance. Working with a limited budget, ASAE needed to connect law professionals with non-attorney members, engage new and existing members, and increase meaningful interaction within the event platform.

ASAE partnered with INXPO to deliver a three-day online conference featuring six expert-led breakout sessions and multiple live Q&A touchpoints for interactive learning. The virtual format drove strong engagement and outcomes: a 4.83/5 content rating (one of ASAE’s highest), 88% attendee participation (vs. INXPO’s 50% benchmark), 40% of signed-in attendees were CEOs, and 25 substantive Q&A questions that fostered conversation.

ASAE

Brian Kirkland

Senior Director of Learning