Case Study: Heise RegioConcept creates faster, more flexible mailings with Inxmail

Create perfect mailings in a matter of seconds

Heise RegioConcept, a provider of regional and local marketing for small and medium-sized businesses, sought to create email mailings faster, more efficiently, and with greater design flexibility. The company partnered with vendor Inxmail to upgrade from their existing Inxmail Professional tool to the more advanced Inxmail New Xperience email marketing platform to meet these challenges and modernize their technological infrastructure.

Inxmail implemented a redesigned, technologically updated mailing template and provided a focused online introduction to the new platform. This solution enabled Heise RegioConcept's editorial team to create perfect mailings more efficiently using features like drag-and-drop editing and style sets. The entire project, which resulted in a more modern design and optimized workflows, was completed by Inxmail in just four weeks.

Heise RegioConcept

Eike Hergemöller

Spezialist Direkt-Marketing