Case Study: You.com achieves 70% higher response relevance with Invisible Technologies

Boosting user experiences with a structured rating system for You.com

You.com, an AI-powered search engine and chatbot, was facing a challenge with its search results. Users were being provided with outdated or irrelevant news articles, which created a poor experience. Invisible Technologies was engaged to help solve this problem.

Invisible Technologies implemented a structured rating system to evaluate the relevance of news articles. Their solution involved data labeling and the evaluation of 20,000 model responses to rate articles for textual relevance, freshness, and diversity. This approach led to a 70% increase in the relevance of search results for You.com, allowing their teams to innovate and implement updates more quickly.

You.com