Case Study: Soak&Sleep improves site speed and conversion with Inviqa

Soak&Sleep boosts site speed by 30% with Inviqa

Soak&Sleep, a UK-based bed and bath brand, faced a significant drop in sales after a problematic Magento 2 replatforming. Their website was plagued by performance issues, with page load times often exceeding 12 seconds, which severely impacted conversion rates. To rapidly address this and capitalize on Black Friday sales, Soak&Sleep enlisted the services of Inviqa for its Magento 2 expertise.

Inviqa conducted discovery workshops and a detailed performance audit to prioritize improvements. The solution included optimizing images, cleaning up extensions, minimizing assets, and redesigning the menu. These changes resulted in a 30% site speed improvement within a week. The performance gains led to a 6% rise in average order value, a 5% increase in online revenue, and a record-breaking Black Friday for Soak&Sleep.

Soak&Sleep