Case Study: REISS achieves 30% online revenue growth with Inviqa

Reiss grows online revenue 30% with Inviqa

Reiss, a premium UK fashion brand, faced the challenge of evolving its bespoke website and legacy technologies to achieve sustainable online growth and unlock superior customer experiences. To pave the way for an ambitious omnichannel strategy, they partnered with Inviqa for a composable strategy and architecture, intelligent content and operations, and design systems.

Inviqa became Reiss's lead engineering arm, re-architecting the core technology stack to unlock flexibility and address technical debt. The solution included decoupling components, implementing new payment and e-receipt systems, and integrating marketing software. This partnership helped Reiss achieve a 48% year-on-year rise in summer sales online revenue and supported year-on-year online revenue growth in excess of 30%, including the brand's best ever day for online trading.

Reiss