Case Study: Nintendo achieves 16,500+ Nintendo Switch game samples with Inventa

Nintendo Canada

The customer, Nintendo, faced the challenge of quickly securing a large venue and staff to host an exclusive, pre-launch preview tour for the Nintendo Switch in Canada. They turned to the vendor, Inventa, for its experiential marketing services to manage this complex event within a very short timeframe.

Inventa leveraged its established database of pre-qualified staff, vast venue network, and experiential marketing tools to streamline the process. The solution resulted in a successful three-day, invite-only event where over 16,500 unique game samples were experienced across more than 17 software titles, effectively showcasing the new console before its launch.

Nintendo