Case Study: HeatMasterSS boosts leads and cuts cost per conversion with Intuitive Digital

A Intuitive Digital Case Study

Preview of the HeatMasterSS Case Study

HeatMasterSS Case Study

The customer, HeatMasterSS, a seller of high-efficiency boilers and biomass furnaces, sought to increase customer and dealer leads through digital marketing. They partnered with the vendor, Intuitive Digital, to implement a comprehensive paid advertising and search engine optimization strategy to meet this challenge.

Intuitive Digital executed a multi-faceted solution that included restructuring and expanding Google and Facebook Ads campaigns, creating new landing pages, and implementing an SEO strategy. This approach resulted in a dramatic 198% increase in Google Ads conversions and a 3,250% increase in Facebook Ads conversions, while simultaneously decreasing cost per conversion by 77% and 96% respectively. The campaign was so successful that Intuitive Digital won a 2021 US Search Award for their work with HeatMasterSS.


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