Case Study: Zenity achieves 2x partner deal registrations with Introw

Zenity grows partner deal registrations 2x in a year with Introw

Zenity, a cybersecurity company, needed to build a scalable partner program from scratch but was constrained by a small, two-person team manually managing everything in HubSpot. Their manual processes created pipeline hygiene issues and left no operational capacity for growth, so they chose Introw for its deal registration, performance dashboards, and deep HubSpot integration.

By implementing Introw, Zenity was able to automate its partner operations and scale quickly. The results were significant: active partner engagement nearly tripled, deal registrations grew 2x in a year, and 80% of revenue-generating partners remained active 90 days later. Introw's solution also provided robust attribution within HubSpot and an AI-powered LMS for scalable partner enablement.

Zenity