Intrepid
36 Case Studies
A Intrepid Case Study
AmeriVet, a strategic partner for privately held veterinary practices, sought to enhance online visibility and boost new client acquisition for its locations. Their challenge was to scale marketing programs while maintaining efficiency and gaining visibility into which activities drove appointments and revenue. They employed Intrepid's SEM services to manage their Google Ads accounts.
Intrepid implemented a personalized media strategy that included rebuilding campaigns, targeting high-intent keywords, and optimizing landing pages. They used CallRail for call tracking to attribute results to specific keywords. This solution generated a significant increase in calls and revenue. For the ten pilot locations, Intrepid helped achieve 4,408 calls and $418,351.84 in revenue with a 997% return on ad spend, all with less than a 1% increase in media spend.