Case Study: NewsUK delivers faster data insights with InterWorks and Tableau

NewsUK answers data questions in minutes with InterWorks

NewsUK, home to major publications like The Sunday Times and The Sun, faced the challenge of declining subscriptions as free online news grew. They realized the need for a new digital strategy and selected Tableau as their business intelligence tool. They engaged InterWorks for expert assistance to overcome initial hurdles and maximize the platform's potential.

InterWorks provided a two-day workshop for NewsUK, delivering several best-practice solutions that enabled the team to access diverse data sources with ease. The immediate result was a fully trained team that could answer data questions in minutes instead of days. NewsUK is now focused on migrating from Excel and expanding Tableau's use, with an aim for company-wide self-service reporting within a year.

NewsUK