Case Study: Jeffrey Shaw launches a bestselling book and top podcast with Interview Valet

Jeffrey Shaw launches 2 bestselling books with Interview Valet

Jeffrey Shaw, a self-employed small business consultant and author, sought to build anticipation and drive pre-sales for his upcoming book, *LINGO*. His challenge was to conduct a virtual book tour that would effectively reach his target audience of entrepreneurs and self-employed business owners. To achieve this, he engaged the services of Interview Valet.

Interview Valet implemented a strategy of securing targeted podcast interviews for Jeffrey, focusing on shows for his specific audience. They time-shifted the release of these two dozen interviews to air close to his book launch date, which freed up his schedule for live appearances. As a result, Jeffrey launched a bestselling book and later a top 1%-ranked podcast of his own, attributing part of his success to the efficient and professional service provided by Interview Valet.

Jeffrey Shaw