Case Study: Equafleece cuts shipping costs and speeds despatch with Intersoft Intelligent Shipper

Equafleece cuts costs and improves efficiency with Intelligent Shipper API

Equafleece, a British producer of breathable fleece clothing, needed a new shipping API after three years with the same provider. The company was struggling with slow support outside US office hours, high latency, and recurring label production issues that caused delays and unreliable notifications. Equafleece turned to Intersoft’s Intelligent Shipper solution for a more dependable delivery management platform.

Intersoft set up the Royal Mail API integration in just a few weeks, enabling a smooth transition and supporting customs documentation and delivery options. The results were strong: label purchase rates became eight times faster, improving from one label every four seconds to two labels every second, while Safeplace delivery was adopted by 35% of shoppers. Equafleece also reported lower costs and improved despatch times, helping the business scale more efficiently.

Equafleece

Mary Leigh

Managing Director