Case Study: Podhurst Orseck strengthens its aviation negligence and class action positioning with Interdependence

Podhurst Orseck boosts media placements 300-400% with Interdependence

Podhurst Orseck, a Miami-based law firm, faced the challenge of positioning itself as the leading litigation firm to handle high-profile cases and complex class actions related to the Boeing 737-MAX 8 aircraft scrutiny. The firm needed a strategic public relations and social media campaign to establish its attorneys as trusted experts and advocates for the victims' families. They partnered with Interdependence for this initiative.

Interdependence executed a PR and social media campaign that positioned Podhurst Orseck as the premier firm for aviation negligence and complex commercial matters. The solution leveraged milestone moments and thought leadership to generate significant media coverage. The results were substantial, with Interdependence reporting increases of 300-400% in conversion rates, which powered a far greater number of media placements for the firm.

Podhurst Orseck