Case Study: Kunes Auto & RV Group achieves 10B+ media impressions with Interdependence

Kunes Auto & RV Group earns 110 placements and 10 billion impressions with Interdependence

Kunes Auto & RV Group, a Midwest dealership franchise with over 40 locations, engaged the public relations firm Interdependence to elevate its profile and establish itself as a thought leader for automotive manufacturers. Their challenge was to drive national and vertical market awareness to reach potential customers and business partners.

Interdependence implemented a solution using its proprietary Interviewed™ technology to insert Kunes into trending news stories, targeting business, automotive trade, and consumer media. The results were significant, with Interdependence securing 110 earned placements and 278 syndications, generating over 10 billion media impressions across major outlets like NBC News, Fox Business, and the Wall Street Journal.

Kunes Auto & RV Group