Case Study: Knovva Academy Achieves 33 Placements and 1B+ Media Impressions with Interdependence PR

Knovva Academy earns 33 placements and 1 billion media impressions with Interdependence

Knovva Academy, a Boston-based educational institution, needed to increase consumer awareness of its college prep services and drive interest for its annual Model G20 Summit. To position itself as an authority in the education space, the company partnered with public relations vendor Interdependence.

Interdependence implemented a targeted media strategy, leveraging its proprietary Interviewed technology to position Knovva's executives as expert sources. The solution secured 33 media placements, resulting in over 1 billion media impressions in key outlets. This effort successfully reached target audiences and included a creative essay contest launch that earned 98 pickups and over 88 million in potential reach.

Knovva Academy