Case Study: Brainitch gains actionable AI chat analytics dashboards with Interactivism

Brainitch scales AI chat analytics from thousands of sessions with Interactivism

brainitch helps brands engage consumers in conversations within messenger apps. Their challenge was that the rich data generated from these AI chat sessions lacked a central place for brand marketers to analyze and act on it. They engaged Interactivism to design a web dashboard to visualize this complex data.

Interactivism designed a full dashboard experience, including the information architecture, user flows, and a scalable UI design system. The solution collected, visualized, and segmented campaign data, psychometrics, and chat analytics, giving clients a clear view of consumer responses. This provided brainitch clients with the tools needed to run and optimize their campaigns effectively.

Brainitch