Case Study: Project HOPE boosts donations and speeds crisis response with Interactive Strategies

Project HOPE boosts donation conversion by 13% with Interactive Strategies

The customer, Project HOPE, a global health organization, needed a digital platform to help them respond faster to crises and organize content across their wide mission. They partnered with the vendor Interactive Strategies for a comprehensive solution involving content strategy, UX, and WordPress website design and development to address these challenges.

Interactive Strategies built a modular CMS with flexible alert banners and dynamic fundraising tools, providing Project HOPE's editors with speed and control. This solution led to a 13% increase in donation conversion rate, a 10% increase in total donations from organic traffic, and a 43% jump in mobile donation conversion rates in the first year post-launch.

Project HOPE