Case Study: DownTown Pet Supply Doubles Revenue and Cuts Ad Spend with Intentwise

How Downtown Pet Supply Decreased Ad Spend And Doubled Revenue With Intentwise

DownTown Pet Supply, a top online pet product supplier selling across channels like Amazon, Chewy, Walmart, eBay, and its own site, needed a more efficient way to manage its rapidly growing Amazon advertising. With two new product launches each week, Vice President of Marketing & Product Development Kevin Hong found in-house ad management time-consuming and difficult to keep up with as Amazon introduced new features.

Intentwise provided DownTown Pet Supply with an accessible, automated advertising platform and hands-on support to simplify campaign management and improve performance. Using Intentwise, the company doubled revenue year-over-year, increased incremental revenue by 19%, reduced ad spend by 15%, and lowered ACOS by 35% year-over-year.

DownTown Pet Supply

Kevin Hong

Vice President of Marketing & Product Development