Intentional
12 Case Studies
A Intentional Case Study
Intentional was engaged by Thankyou, a scaling social enterprise, to help grow their B2C eCommerce sales. The challenge was to develop a digital advertising strategy that would increase direct-to-consumer revenue while also supporting overall brand awareness, especially as their products were already available in leading supermarkets.
Intentional implemented a strategy that included launching unique gift packs exclusive to Thankyou's direct-to-consumer channel. This solution successfully drove online sales, resulting in a 100% increase in revenue and a 12x increase in profitability for the brand.