Case Study: Gusto builds a revenue-driving academy with Intellum

Gusto drives $200K in incremental ARR with Intellum

Gusto, a payroll, benefits, and HR provider, sought to expand its educational offerings beyond its initial successful certification program. Their existing learning management system could not scale to support their vision for a comprehensive Gusto Academy, which needed to deliver tailored learning journeys and a modern user experience. They partnered with Intellum to find a new LMS solution.

Intellum provided a powerful, customizable platform that supported rapid growth and featured robust reporting, integrated authoring tools, and single sign-on. The solution enabled Gusto to launch Gusto Academy, which drove significant results. The Intellum-powered academy contributed an estimated $200,000 in incremental annual recurring revenue, certified 2,000 accountants, and delivered $800,000 in value through professional education credits. Partner case studies showed certified firms grew their payroll revenue by 3x to 15x.

Gusto