Case Study: YETI achieves $60–80K annual savings and 100 work hours/month reclaimed with Intellistack

Streamlining Crucial Business Operations

YETI, the maker of high-end outdoor gear sold in more than 6,000 retailers, needed to streamline data collection after moving its website to Magento. The company faced challenges gathering dealer applications, warranty/customer-service details, and marketing leads and was advised to hire a full‑time developer at an estimated $60–80K per year—an expensive option YETI wanted to avoid.

Instead, YETI implemented Formstack’s no‑code form builder with Salesforce and Google Analytics integrations to embed dealer applications, a warranty form that captures images and routes cases to Force.com, and marketing lead forms. The solution eliminated the developer expense, cut about two minutes from each of 3,000+ monthly support cases (roughly 100 hours saved per month), and improved dealer outreach and marketing insights.

YETI

Jill Zeimann

Manager of Customer Service Systems and Processes