Case Study: Greentech Media simplifies survey data collection and speeds reporting with Intellistack

Market Research Company Simplifies Data Collection Using Forms

Greentech Media, a Boston-based provider of news and in-depth research in the green technology market, needed a reliable way to survey solar installers nationwide to compile accurate installation-rate data for its quarterly solar reports (produced with the Solar Energy Industries Association). The research team required an affordable, easy-to-use solution with advanced logic to handle complex survey flows and large-scale data collection.

After adopting Formstack, the team sped up report production by quickly building and emailing surveys, centralizing responses, and using conditional logic to tailor questions. The platform now supports their annual solar installer surveys and comparative utility research, delivering easier data access and consistent results while remaining cost-effective for future research needs.

Greentech Media

Clare Ondrey

Senior Marketing Manager