Case Study: LoveYourBrain achieves automated course registration and 140% program growth with Intellistack

Fast-Tracking Course Registrations in Salesforce

LoveYourBrain Foundation is a nonprofit that supports people affected by traumatic brain injury through programs like the free six-week LoveYourBrain FUNdamentals yoga series. As the program grew across 40+ partner sites, the foundation relied on Google Forms and spreadsheets, manual status tracking, and manual emails—creating validation gaps, scattered data, and an unsustainable workload for course registration and eligibility screening.

Working with Traction on Demand, LoveYourBrain implemented Formstack for Salesforce to automate registrations and data collection using conditional logic, multi-page forms, styled branding, and direct Salesforce record creation. The integration centralized records, automated emails and status updates, enabled dynamic program availability and eligibility screening, and made the process scalable—resulting in a 140% quarter-over-quarter increase in programs offered, a 144% expansion in geographic reach, roughly 1,000 enrollments processed, 200 feedback submissions, and dozens of automated workflows.

LoveYourBrain

Ramsay Pierce

Yoga Program Manager