Case Study: King’s College London prepares future DAM experts with IntelligenceBank

King’s College London trains future DAM experts with IntelligenceBank for 5 years

King’s College London's Master’s in Digital Asset and Media Management program faced a challenge in bridging the gap between academic theory and industry practice, as students lacked a practical platform to apply their learning. To address this, the university partnered with IntelligenceBank to integrate its DAM platform into the curriculum.

IntelligenceBank provided a hands-on solution where students used the DAM to create, manage, and store digital assets while practicing essential skills like metadata creation and taxonomy development. The result was a significant enhancement in career readiness, with graduates gaining a competitive advantage in job interviews by demonstrating proficiency with a leading industry tool. The partnership with IntelligenceBank ensured the program remained aligned with current best practices.

King’s College London