Case Study: a global direct selling leader mitigates M&A risk with Intelligence2day

Global Direct Selling Leader avoids $750 million M&A risk with Intelligence2day

A global direct selling leader in the health and wellness sector faced significant challenges in managing competitive intelligence across its operations in over 100 countries. Key issues included an international blindspot due to reliance on domestic sources, a language barrier with foreign-language news, a short-term reactive focus, and corporate knowledge silos. To address this, the company turned to vendor Intelligence2day to implement its competitive intelligence platform to unify and translate global data.

Intelligence2day provided a centralized hub that automated the aggregation and translation of international news, enabling predictive executive tracking and advanced AI filtering. The solution delivered a major result by mitigating a $750 million M&A risk; the platform identified a similar failed acquisition by a peer company, providing the hard evidence needed for the board to cancel the deal. This empowered the C-suite with objective case studies and elevated board-level decision confidence with empirical evidence.