Case Study: The VAAN Group de-risks site launches and boosts ecommerce performance with Intelligems

The VAAN Group boosts RPU 13% with Intelligems

The VAAN Group, a leading design and development agency for ecommerce brands, faced the challenge of needing to validate their site redesigns with quantifiable data to ensure client retention and growth. Their legacy A/B testing tools were complex, unreliable on Shopify, and delayed the high-stakes process of comparing pre- and post-launch performance. To de-risk launches and prove the value of their work, they needed a comprehensive solution, which led them to the vendor Intelligems and its Shopify-specific platform.

Intelligems provided a site-wide A/B testing solution that seamlessly integrated with Shopify, allowing VAAN to validate redesigns and uncover optimization opportunities. The implementation resulted in measurable success for their clients, including a 13% increase in revenue per user for HexClad and a 6.4% increase in revenue per user for Sans. By using Intelligems to quantify results and justify client investments, VAAN strengthened client relationships, increased retention, and solidified the platform as an indispensable part of their process.

The VAAN Group