Case Study: Beards & Daisies achieves 10% higher revenue per visitor with Intelligems

How Beards & Daisies increased revenue per visitor by 10% with Intelligems

Beards & Daisies, a UK-based retailer of premium indoor plants, sought a more robust platform for experimentation to drive profit after the sunset of Google Optimize. Their e-commerce manager wanted to test new strategies, including product pricing and content, to reassess their premium brand positioning and discover new growth opportunities. They turned to the tools from Intelligems to conduct these tests.

Using Intelligems, Beards & Daisies ran various price and content tests from a single platform. This allowed them to optimize product prices, experiment with shipping rates, and trial new site content and themes. The intelligems solution delivered significant results, including a 10% increase in revenue per visitor, a 5% higher overall conversion rate, and an 8.25% higher profit per visitor from a single price test.

Beards & Daisies

Joy Young

E-Commerce Manager